For over a year WWE has been doing brand exclusive pay-per-view (PPV) events for both RAW and SmackDown Live.
Oftentimes WWE will hold two PPV events a month with each brand getting their own. This has also given each brand the opportunity to showcase their younger and less known talent on the bottom of the PPV cards.
The only time WWE crosses SmackDown Live and RAW Superstars on PPV events are on the big four: WrestleMania, Royal Rumble, Survivor Series, and SummerSlam.
It looks like WWE is doing away with brand exclusive PPV events now. Backlash has been advertised as a dual brand event and a new report from WrestleVotes suggests the change will be permanent for all PPVs going forward after WrestleMania:
Dave Meltzer also took to Twitter to suggest he thinks this report is true. WWE responded to him about this rumor and said "an announcement is coming soon."
One key reason this decision was made is because ticket sale advances for several of the single brand PPV events didn't do too well. The belief is that with more top guys on the show tickets will be easier to sell.
When WWE tried to initially cut back on the amount of PPV events they had all together it extended storylines a lot longer than they needed to be.
It would get to a point where some storylines had to wait two months before getting its PPV match.
As aforementioned, one of the downfalls of this move is that less of the lower-tier Superstars will be featured on the events now. This could also extend all PPVs to four hours so the cards can be stacked up more.
Instead of having somewhere between six or seven matches each PPV could have eight, giving each brand four matches to put on.
The matches would also likely be shorter due to the extension to four hours long for each event.
What are your thoughts on WWE cutting off brand-exclusive PPV events? Do you think that this is going to be a good thing for the company moving forward? Or do you prefer having brand exclusive shows and seeing more of the WWE Superstars on the lower end of the card getting a shot? Have YOUR say in the comments section below, and the fourth episode of GiveMeSport’s WWE podcast is here!
Check it out via this link: https://soundcloud.com/user-818579649/gms-wwe-podcast-money-in-the-bank-fallout
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