Although we are only three games into the new campaign, many Crystal Palace fans can't help but think they could be in for a long season.
This is not because they are a poor team - in fact they're very close to having a really good Championship side.
But one thing they lack - despite scoring three goals in the season opener - is a good goal scorer.
A predator inside the box; someone who can score from anywhere inside the penalty area and someone who can drift in and out of matches, do nothing for 90 minutes but pop up and score - a winner a la Clinton Morrison.
Similar to last season’s struggle, attacking options are at a premium.
Palace only have three recognised strikers – Alan Lee, Calvin Andrew and Sean Scannell respectively.
Between the three of them, they only managed nine goals last season. Alan Lee works hard, but with only 12 goals in 72 matches for the Eagles, it's difficult to expect 30 goals from him, despite his impressive start to the current campaign.
Calvin Andrew is a talented player who is a born athlete, but has struggled with injuries and confidence, so again a highly prolific season is not on the cards just yet.
Finally Sean Scannell is a very talented youngster, but usually operates as more of a winger and is still very much learning the game.
You can add to that list young Wilfred Zaha, who is by all means a very promising young player - as proved with his opening day goal - but he is only 17 years-old and is more of a future prospect than the finished article.
The Eagles are lucky that they have a player like Darren Ambrose in midfield, who will chip in with goals, as proved with his 20 last season. His goals this season are likely to once again prove invaluable.
George Burley is aware of this problem and has admitted that he would like to bring in a striker before the end of the transfer window, and we have been rumoured to be interested in various deals, with a loan signing the most likely.
Arsenal’s Henri Lansbury and Newcastle’s Niall Ranger have been touted as potential loan deals, whilst moves for Jay Simpson and Marlon King have been mentioned.
Disclaimer: The views in this article are that of the writer and may not replicate those of the Professional Footballers' Association.