Opponents of the Glazer family have urged the Americans to seize the opportunity to sell Manchester United at a realistic price.
The second-quarter results released by United were accompanied by a statement from the Glazer family stating they had no intention of selling the club. However, noting a slight downturn in matchday revenue amid an overall increase in turnover, Duncan Drasdo, chief executive of the Manchester United Supporters' Trust, feels opposition to the Glazers is starting to have a negative effect.
"Clearly with pressure building on the Glazers from many angles - not least the decline in matchday revenues confirmed in these financial results - it makes sense for them to exit now - given a willing buyer," said Drasdo.
"It seems the only obstacle is the outlandish price the Glazers appear to seek.
"While the cash value impact of the decline in matchday revenues and indeed the drop in merchandise sales at the club's flagship Megastore, may have been masked by continued commercial growth the significance of this decline should not be missed.
"This is a clear indication of the cost of the Glazers' ownership.
"Bad relations with supporters directly impacting on the bottom line and surely this is only the tip of the iceberg as the damage to supporter affinity impacts on future sponsorship values too.
"To put it simply - the negativity surrounding the Glazers' ownership is costing United money."
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