Highly rated Real Madrid youngster Alvaro Morata is attracting interest from Manchester United and Arsenal according to reports in Spanish paper AS.
The 18-year-old striker has enjoyed a breakthrough season playing for Madrid's B-side Castilla, scoring 15 goals in 28 appearances this campaign.
Morata made his first team debut in December 2010, coming on as a late substitute in a 3-1 win over Real Zaragoza, and following the long-term injury to Gonzalo Higuain, there were calls in the Spanish press for him to be permanently called into the senior squad.
Bernabeu manager Jose Mourinho discarded the option, saying that Morata was not prepared to be in the starting line-up of a club like Real Madrid.
The young Spaniard responded with a string of five goals in four matches, and went on to score the first hat-trick of his career on 13 February in a 7-1 thrashing of Deportivo B.
Manchester United manager Sir Alex Ferguson is rumoured to have been keeping tabs on Morata's development for a number of years, and is said to be taken aback by his goalscoring pedigree.
A summer approach to bring him to Old Trafford may be in the pipeline, but any potential deal would be regarded as one for the future with today's announcement that Michael Owen has signed a one-year contract extension with Manchester United.
That may pave the way for Arsenal manager Arsene Wenger to swoop on Morata as the Gunners look to strengthen their attacking options at the Emirates Stadium.
Following Arsenal's failure to land a trophy for a sixth successive season, Wenger has prioritised a striker addition to help take the burden of the likes of Robin Van Persie in the Gunners front line.
Good in the air and at holding up the ball, with clinical finishing ability and excellent movement, Morata looks to fit that bill, and both Arsenal and Manchester United fans will be encouraged by comparisons to legendary Spaniard and former Real Madrid talisman Fernando Morientes due to his style of play.