Liverpool have today confirmed a team of scouts have been sent to China in an effort to find the best young talent in Asia.
Academy director of recruitment Stuart Webber is leading the party on their six-day trip of the continent, with Liverpool taking a look at two new trialists during an Under 17 tournament on the trip.
The Merseysiders are also looking to enhance their links with the Chinese FA, and Webber believes it's a great opportunity for the club to search out players on a global scale.
"It's a fantastic opportunity both for myself and the club. The trip has come about on the back of the first team being out in that part of the world during the pre-season. We felt there was a need to go and have a look at a few players. There's a tournament out there and we will also want to spend some time with the Chinese FA,” he told the official Liverpool website.
"We'll basically continue to build the links between Liverpool and what is potentially a fantastic market for us. It would be great if we could bring through a player from that part of the world one day. We have millions of supporters over there and it's important we scout there as well as across the rest of the world.
"We are confident we will find a player somewhere like this one day and it is important we step up our efforts now."
The value of unearthing an Asian superstar would not just be felt on the pitch, with the lucrative financial aspect of a player from the continent making it big in the Barclays Premier League not lost on Liverpool main sponsor Standard Chartered.
Webber and his Liverpool team will be working hard to make such a possibility a reality, and it's an opportunity which is exciting the recruitment head.
"It's really exciting and hopefully I will get out there and decide that there are even more players that we will have to look to bring over. It really does have the potential to be an exciting project for the club," Webber concluded.