QPR are hoping to lure David Beckham to west London with the help of chief executive Phil Beard.
The Fulham Chronicle claims Beard is 'the trump card' for the Hoops in the battle against Spurs for the former England captain, with the pair forging a relationship when working together on the Olympic bid. The pair also knew each other through their involvement in Grenwich, with Beard a former CEO of the O2 Arena and Beckham having a football academy on the doorstep.
It's claimed QPR will also offer Beckham the chance to expand his brand name in Asia as the Loftus Road outfit hope to persuade the 36-year-old join 'for a few months' when his contract expires in November with the LA Galaxy.
Club chairman Tony Fernandes is a major player in Malaysia, with the Air Asia mogul able to publicise 'brand Beckham' better than most in the continent.
“Anything connected with the name Beckham has huge impact worldwide – and this would be great for QPR’s marketing," a PR Industry insider is quoted as saying in the paper.
Spurs boss Harry Redknapp is known to be keen on bringing the player to White Hart Lane, but Neil Warnock's side are reportedly willing to offer the player minutes on the pitch in an effort to claim a Team GB Olympics place.
With the midfielder desperate to force his way into the squad, this could be a key factor in the legend's decision.
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