Bobby Zamora must become more prolific in front of goal if he wants to make the plane bound for Poland and Ukraine ahead of next summer's European Championships, says Fulham boss Martin Jol.
The 30-year-old striker is under consideration by England manager Fabio Capello as an option to lead the line for the Three Lions at Euro 2012, in place of the suspended Wayne Rooney.
But Jol has called for Zamora to strive to be more productive, after the Cottagers' forward extended his barren run to six Barclays Premier League games without a goal in Saturday's 1-1 draw with Arsenal, having failed to score on the road since August 2010.
"Bobby is brilliant as a No.9," he confirmed. "He is a specific type of player, a target man who is one of our main strengths.
"Whether he goes with England to the European Championships depends on what you want."
Zamora's typically hard-working displays have made him a firm fans' favourite at Craven Cottage, but an increase in his goalscoring return would pay dividends to Fulham's aspirations for the season ahead.
"As a striker, you have to score goals and I hope Bobby can be a bit more productive," added Jol.
"We have to believe in ourselves and score goals at the right moments."