Paris Saint-Germain fairly sent shockwaves through European football on Thursday as it emerged they had agreed to sign both Zlatan Ibrahimovic and Thiago Silva from AC Milan in an astonishing deal.
A fee of around €65 million has been reported as enough to convince Milan to part with two of their most prized assets and, according to Silvio Berlusconi, the departure of the pair will save the impecunious club a total of €150 million.
PSG, backed by the filthy rich Qatar Investment Authority, demonstrated their sizeable financial clout last summer with the acquisition of relatively unproven Javier Pastore for €40 million, but few would have predicted such a statement a year on.
Should things run smoothly from hereon in, the double-signing of Ibrahimovic and Silva would perhaps represent the most astounding deal ever completed in the transfer market.
Yes, Cristiano Ronaldo's move to Real Madrid set a new benchmark in terms of financial outlay, but the seemingly unexpected nature of PSG's clinical raid on Milan gains extra points for shock value.
And, as extravagant as their spending has been, even Manchester City cannot claim to have secured such a headline grabbing deal as PSG appear on the verge of clinching.
Naturally, given their vast resources, the Paris giants are unlikely to reach the new season without adding another marquee name to Carlo Ancelotti's ever improving ranks, and the Italian has identified Tottenham's Luka Modric as his next target.
"I did not need to see him at the Euros to know how much talent he has," Ancelotti told AS.
"I knew his capabilities before. Now he has confirmed his high quality for those who did not know."
He added: "I know that is what matters most now, but I am sorry to disappoint you. I cannot speak publicly about the transfer market.
"You have to understand that it would be foolish of me to speak openly about our objectives and movements in relation to quality players."
Modric is effectively for sale this summer after reiterating his desire to leave Spurs for a club of greater standing, and has been coveted by Real Madrid, Chelsea and Manchester United.
The informed opinion suggests the 26-year-old Croatia international will swap White Hart Lane for the Santiago Bernabeu in the coming weeks, although PSG will fancy their chances of winning a bidding battle.
Modric has outlined a desire to play in the Champions League as the chief reason fuelling his ambition for a move away from Tottenham, and he could achieve this by joining any of the clubs pursuing his signature.
But being presented with the opportunity to sign for Real, Chelsea or Manchester United over PSG would have been the proverbial no-brainer, regardless of the latter's place in Europe's premier club competition.
Before the move for Ibrahimovic and Silva, Modric would have been branded a mercenary for opting to join PSG - putting the pursuit of financial gain ahead of the desire to make a real fist in the Champions League.
PSG may have a direct passage into European competition for next season, but are not expected to make an impact of note, even with Ancelotti at the helm. But things have since changed.
The signings of Ibrahimovic and Silva now have served as a serious signal of intent, and PSG have emerged as a viable option for Modric when they had once appeared to be far behind their rivals.
Tottenham can rightly argue to have a greater stature in the game than PSG, but a move to the Parc des Princes now represents a significant upwards step, and one that deserves no derision should Modric decide to make it.
It took almost two years of significant outlay before Manchester City were able to count themselves among Europe's elite, but the upward trajectory in Paris appears to be far steeper.
Modric can be forgiven for rejecting the allure of the continent's more established clubs to take his place among the most exciting project in European football.
PSG have the finances and potential fanbase to fast become one of the game's superpowers. And Modric would be the next piece in jigsaw that rapidly nears completion.