Everton apologise to fans over new badge

Published Add your comment

Everton have apologised to supporters after more than 22,000 of them signed a petition criticising the club's new badge.

The well-known Latin motto Nil Satis, Nisi Optimum which means “nothing but the best is good enough” and the two wreaths have been removed from the new design.

The petition stated that fans will not purchase merchandise bearing the crest, which would result in profits being down for the club.

Everton spokespeople have apologised that they had not consulted the fans regarding the change of design, but it has been said that the badge will be used during the 2013-2014 season. 

In a report from the club they have expressed regret in not notifying or even asking Evertonians about the change of badge, but have said that they remain firm in the belief that the crest should be modernised.

The well-known motto had been added to the club’s crest in 1938 but did not appear on the kit until 1978. It had been removed from kit badges in 1982 but later returned to the crest after a re-design in 1991.

The comments on the petition described the new badge as amateurish, poorly designed and ridiculous.

The new design, which is the 10th version in the club’s history, went on sale on Saturday.

After such a backlash from the fans it had prompted the club to have meetings to discuss ways forward.

It has now been said that the club will seek views and opinions from the fans on further plans for re-designs for the 2014/15 season.


Write for GiveMeSport! Sign-up to the GMS Writing Academy here:

DISCLAIMER: This article has been written by a member of the GiveMeSport Writing Academy and does not represent the views of or SportsNewMedia. The views and opinions expressed are solely that of the author credited at the top of this article. and SportsNewMedia do not take any responsibility for the content of its contributors.

Do YOU want to write for GiveMeSport? Get started today by signing-up and submitting an article HERE:

Premier League

Read more

back to top