New Chelsea manager Jose Mourinho believes the club’s image must be protected and has vowed to axe any stars that damage it.
The ex-Real Madrid boss was adamant that all players at the Stamford Bridge club must be constantly aware of its image and assured any players that misbehave will be given short shrift.
“There is something I say at every club I go to and I’m going to say it again when I meet the players on July 10,” Mourinho is quoted as saying in the Mirror.
“A sentence that I always say is, ‘If you are a top professional, if you are not a selfish person, if you put the club in front of yourself and if you are here to work 100 per cent, for me, for your fellow players and for the club, we will have a wonderful relationship’.
“’If you are selfish, if you don’t care about the club, if you don’t care about the image, if you don’t care about the fans, then we are in big trouble. So, it depends on you if the relationship is fantastic or not’.
“Sometimes you have groups that take to this in a very easy way, sometimes you have groups where this becomes like a doctrine and then it’s easy.
“But sometimes you have a couple of guys who do not accept these kinds of rules and this is where you have some kind of problematic relationships.
“When a problematic relationship exists, if it is you and one player or you and two players, then the club, in that moment, either supports the problematic players or it supports the manager.
“If the club supports the manager, the two little guys are out. Easy.”
They were strong words from Mourinho, though some may suggest he is no stranger to controversy and damaging a club’s image.
Many of his critics at Real Madrid cited his confrontational manner as one that was damaging the Santiago Bernabeu club.
Mourinho is still given legendary status by Chelsea fans for leading the club to their first two Premier League titles.
However, one famous incident was his accusation that referee Anders Frisk had spoken with Barcelona coaches when playing Chelsea in the Champions League.
Mourinho’s accusations led to Frisk being sent death threats, which prompted him to retire from refereeing.
A number of Chelsea players have also been involved in high profile controversy in recent seasons, so the Portuguese will be hoping there is no repeat of such incidents.