American broadcaster NBC have launched a huge marketing campaign advertising the English Premier League on the New York subway.
The network paid $250 million for the US broadcasting rights of the Premier League and have been using many creative ideas to get fans interested, including hanging posters of potential Real Madrid signing Gareth Bale above the Times Square.
The colours of Manchester United and Manchester City have taken over the New York subway trains - with Arsenal and Tottenham taking over the inside seats.
The network have already made arrangements with BBC Match of the Day presenter Gary Linekar, who will be a 'special contributor' from a London studio.
NBC have sealed the rights to show all ten matches of the final day of the Premier League season live, with the standout games including Manchester United's trip to Southampton and Cardiff City hosting Jose Mourinho's Chelsea.
And as the Premier League season draws closer, New Yorkers will be keeping an eye out for the next marketing campaign to fuel their excitement.