Neville Wilshire, the star of BBC Three reality show 'The Call Centre', has backed Enzo Maccarinelli to win a Commonwealth title this month.
The boxer has a fight with Ovill McKenzie for the Commonwealth Light-Heavyweight championship on August 17, and he has now received the public backing of the TV star.
Both Nev and Maccarinelli are from Swansea, and have worked together to raise money for the Stepping Stones Children's charity.
According to World Boxing News, the call centre CEO declared: "I'm a big fan of Enzo's, he's a cracking fighter, being a Swansea boy myself of course I follow him and want him to do well so I'll be there on the night to support him."
The Welsh fighter will go toe-to-toe with McKenzie at Cardiff's Motorpoint Arena, where he will hope to have a strong crowd cheering him on.
And if he does find himself in trouble, Nev has offered to use his unorthodox motivational methods to the local lad's advantage.
"If Enzo's flagging in the fight, which I doubt he will be, but if he does then I'll repeat what the great John Wayne once said, 'Failure isn't falling off the horse, it's about bouncing back and getting back on it'.
"Enzo's fallen off the horse a few times in the last few years, but he keeps bouncing back and I know he'll do it at the Motorpoint Arena," added the bubbly Welsh businessman.
Maccarinelli's last fight in the Welsh capital came in February 2012, when he was cheered on to victory over Irishman Ciaran Healy by a technical knockout.
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