Fan's of Manchester United and Arsenal were calling for numerous additions to their title chasing squads but were left feeling a little let down by their respective managers and chairmen alike.
Arsenal secured the biggest signature of the day with the capture of Mesut Ozil from Real Madrid along with 27-year-old Italian goalkeeper Emiliano Viviano joining the Gunners on a season long loan from Palermo.
Manchester United only made one acquisition with the giant afro laden Marouane Fellaini putting pen to paper for a reported £27.5m. With Manchester City, Tottenham Hotspur and Chelsea getting their business done earlier in the window, we take a look at the teams who have strengthened their team sheets over the last 24 hours to their advantage.
The Kop faithful are loving life under Brendan Rogers this season. They sit top of the table after their best start to a Premier League campaign thanks to three 1-0 wins and three goals from new fan favourite Daniel Sturridge.
The Birmingham born striker has been in flying form alongside new boys Philippe Coutinho and Iago Aspas. And life at Anfield is going to feel a little bit sweeter thanks to the reinforcements drafted in by their Northern Irish manager.
Just like their crosstown rivals, the reds welcomed three newbies to their dressing room. Having already signed Kolo Toure from Manchester City earlier in the summer, Liverpool have strengthened their defence massively with Mamadou Sakho joining from PSG and Tiago IIori arriving from Sporting Lisbon.
Victor Moses completes the trio after Chelsea deemed him surplus to requirements at Stamford Bridge this season. The Nigerian winger brings premier league experience and bags of pace along with healthy opposition for a starting place in Liverpool's new look midfield. The future looks bright on Merseyside.
Roberto Martinez was no doubt the busiest Premier League manager on the final day of the roller coaster that is Deadline Day. Having stated only a few days ago that the transfer window rules need changing calling it a "football circus". Yet it was the Spaniard making all the moves in the final few hours, obviously resigned to losing his Belgian talisman to the Red Devils.
His three new additions have significantly strengthened his midfield and attacking options bringing in Gareth Barry on loan from Manchester City, his former midfielder at Wigan James McCarthy and the imposing raw talent of Romelu Lukaku from Chelsea.
Barry will add stability in the middle of the park with the young Irishman McCarthy bolstering their attacking midfield options with his range of passing and good shooting skills.
But the signing that will benefit the Toffees the most is the Belgian skyscraper, Lukaku. He proved last season with West Brom that he has the natural finishing ability and desire to win games that most strikers his age would kill for. His 17 goals in 38 appearances for the baggies is testament.
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