The world transfer record has been broken again and, unsurprisingly, it was Real Madrid who broke it.
The £86m paid for Gareth Bale represents the fifth time in a row that the La Liga giants have broken the record - the first being the £38m paid for Luis Figo in 2000.
But for Madrid, amongst others, these record deals don't always pay dividends. In the case of Kaka, who moved from AC Milan to Real Madrid for £56m in 2009, Real got little back for the millions invested.
Kaka failed to settle at the Bernabeu and has returned to AC Milan on transfer deadline day on a free transfer.
However, sometimes these deals do work out and the money invested can transform the team from bridesmaids to brides in one fell swoop.
Here we take a look at five mega money deals that did represent value for money.