Arsenal manager Arsene Wenger is hoping to strike a balance between big-money signings and nurturing youth development in north London, reports Sky Sports.
The typically frugal Frenchman has been accused of taking his eye off the ball in recent years, following a stubborn refusal to spend in the transfer market and keep pace with the Gunners' Premier League rivals.
However, Wenger broke with tradition in the summer, splashing more than £40million to bring club-record signing Mesut Ozil to the Emirates Stadium from Real Madrid; a transfer that has already paid dividends, with Arsenal sat proudly at the top of the table.
The 63-year-old insists that nothing has changed, and that he will still apply a prudent approach to transfer negotiations, whilst continuing to place an emphasis on Arsenal's esteemed youth academy.
"The policy is exactly the same - I always want to bring the best players in here, world-class players, at the best possible price," Wenger told Arsenal's official website.
"And I want to continue to educate 60 to 80 per cent of the squad ourselves. The culture of the club, the way we want to play football and the way we want to behave, comes from within.
"The (Jack) Wilsheres, the (Aaron) Ramseys, the (Kieran) Gibbs - these kind of players have to be the culture of the club. Then on top of that, we want to bring world-class players who will help us to be even stronger."
Ozil's arrival has been heralded as one of the major transfer window coups, with the Germany international already being praised as one of the greatest creative midfielders ever to grace England's top-flight.
The commitment and responsibility from spending such an extravagant sum is not lost on Wenger, who added: "It's a big responsibility to spend that amount of money.
"But I feel comfortable with it because we had the money to do it. Before, we couldn't have done it because we didn't have the money available. It's as simple as that.
"I had a huge sense of responsibility when we built the stadium to get the club through it without going bankrupt. The first years were difficult, and also explained why we lost some players.
"Now we are in a more comfortable financial position, I - more than anyone - want the great players to play for Arsenal. If we have to spend the money to do that, I will spend the money."