Although it's still early days, Europe's top leagues have already produced plenty of drama.
There have been surprises aplenty, too, with several players transforming their reputations in these opening nine or ten matches.
Meanwhile, some of the biggest stars who were expected to shine bright this season have flattered to deceive - so far, anyway.
We'll soon be one third of the way through the 2013/14 campaign, so let's look at the 11 players who have achieved the highest average ratings on WhoScored.com.
Only one player each from the Premier League, Ligue 1 and La Liga makes the cut, while the remaining spots are taken from Bundesliga and Serie A representatives.
Click next to see European football's best-performing XI: