Despite a particularly dour draw against La Liga outfit Real Sociedad in the Champions League on Tuesday evening, Manchester United finally appear to be making solid progress under the tutelage of experienced Scot David Moyes.
While the earlier period of the 2013/14 campaign was marred by a series of underwhelming performances against supposedly inferior opposition, United have markedly improved of late and boasted a fearsome record of four consecutive wins in all competitions prior to that aforementioned stalemate.
Such a good run - provided they can keep it up - should give the whole club an aura of authority and confidence to enter the January transfer market, something they perhaps lacked during the summer when a presumably nervy Moyes first took charge at Old Trafford and proceeded to miss out on a number of high-profile targets in rather frustrating fashion.
Moyes' refreshingly confident approach should lead him to adequately address the notable weaknesses in the squad that he inherited from the iconic Sir Alex Ferguson. Most evidently, the club badly require far more creative nous in midfield, reinforcements at centre-back and at least one new winger.
On that latter point, one player not previously linked with the club who I believe would be an incredibly intelligent capture is Egyptian international Mohamed Salah.
FC Basel attacker Salah - who has been linked with a potential move to Premier League rivals Tottenham and Liverpool - is a sensational talent who - even at this early stage in his burgeoning career - would represent a significant upgrade on United's current selection of disappointing widemen, Ashley Young and Wilfried Zaha included.
With flawless technique and mesmerising pace, the 21-year-old - who is reportedly valued at around the £15 million mark - is already an outstanding player to watch.
While he can perhaps be accused of being slightly raw on occasion, he has a number of seasons at the very top level ahead of him and signing him at this stage would allow United to mould him in whichever fashion they see fit moving forward.
Granted, he has yet to truly test himself in one of Europe's toughest leagues.
However, Salah has more than shown his electrifying credentials in a series of superb performances for the Swiss champions in European competition.
January is the perfect opportunity for United to fully capitalise on their recent upturn in fortunes and for Moyes to continue to significantly boost his previously low standing with the club's supporters.
If they were to successfully sign Salah, United would not only be sufficiently addressing an area of the squad in dire need of improvement but they would also have the perfect opportunity to put one over on their fiercest foes and ensure that Liverpool are not able to strengthen sufficiently to mount a credible charge for silverware.