Fulham manager Martin Jol is determined to retain the services of Moussa Dembele, amid reported interest from Manchester United and Liverpool in the highly-rated striker.
According to Sky Sports, the 17-year-old is attracting plenty of admirers after impressing in the Cottagers' academy, and has already been called up to the senior team.
Dembele was an unused substitute in Fulham's 2-1 defeat against Swansea City at Craven Cottage on Saturday, but is on the verge of a first-team breakthrough in west London.
Red Devils boss David Moyes is reportedly monitoring the talented teenager's progress, as he weighs up a bid to lure the Frenchman to Old Trafford.
However, Manchester United will face competition for Dembele's signature from Premier League rivals Liverpool, as Anfield manager Brendan Rodgers also keeps tabs on his situation.
Jol was quick to dismiss speculation linking the youngster with a January exit, but admits that Fulham will face a struggle to retain Dembele's services in the long-term.
"Dembele came in two years ago and is still under contract," the Dutchman told the Fulham Chronicle. "He's only 17 now, but he's strong and scores goals every match. I took him up to the U21s already.
"The boy loves it here. The only thing we've got to do is, in the next couple of years, try to keep him here."