San Francisco 49ers fans are preparing to take out a billboard in Seattle to taunt their Seahawks counterparts, reports ESPN.
A group of fans have raised over $8,000 to purchase an advertising space in the centre of Seattle and aim to put a picture of the five Super Bowls San Francisco have won in their history.
The project is expected to cost a total of $7,000 and the project manager Aasheesh Shravah says any remaining money will be donated to Seattle's Children's hospital.
By Tuesday afternoon the project had raised $8,379.
The website claims that they want to keep the billboard up for at least one month throughout December and some of January for their playoff games and have contacted a number of companies in Seattle about potential locations.
The proposed poster will reportedly feature an image of Dwight Clark's game-winning grab in the 1982 NFC Championship game against the Dallas Cowboys, known famously as "The Catch".
The idea comes in response to Seahawks fans actions earlier this month, who bought a brick at the 49ers new stadium and also arranged for a 12th Man barrier to be flown over the home of San Francisco, Candlestick Park.
The Seahawks have yet to win a Lombardi Trophy while their NFC West rivals have won five.
However, Seattle currently have the best record in NFL at 12-2 and are early favourites to make their second ever Super Bowl appearance.