Many eyebrows were raised this summer when Nani put-pen-to paper on a new five-year deal at Manchester United that would see him extend his stay at Old Trafford until the summer of 2018.
While the Portuguese winger arrived in the Premier League in 2007 positively bursting with potential and had fans hoping that they had a player capable of following the same career trajectory as a certain Cristiano Ronaldo, he has since largely failed to justify that lofty billing.
Over the years, despite their initial encouragement, many Manchester United fans have gradually reached the end of their tether with the 27-year-old, who is increasingly viewed as an inconsistent and frustrating luxury who has certainly not succeeded in emulating his immensely-gifted compatriot.
Earlier this week, it was reported that Italian champions Juventus were planning to make Nani their number one transfer target prior to next season.
Rival reports even stated that the 'Old Lady' could be looking at a potential deal for Nani involving €20 million and Mirko Vucinic.
It is my belief that Manchester United should sanction such a move (without the need for the ageing Vucinic, I might add), providing that they are suitably reimbursed for a player who obviously is not out of contract any time soon and that they are able to strengthen sufficiently in the wide areas in January.
Whilst I do not personally believe that Nani is quite the pariah that many fans make him out to be, I do accept that he has not lived up to expectation and, quite simply, the club need far better if they are to erase their uncharacteristically underwhelming start to the new campaign and keep pace with the likes of Manchester City and Chelsea, clubs who certainly do not think twice about replacing players for big money if they are not doing enough to impress.
David Moyes faces a defining time in the transfer market both in January and next summer.
His ability and bravery in re-shaping his squad, clearing out the unnecessary deadwood and enticing high-quality upgrades, will inevitably determine whether he is truly cut out for a sustained period at one of the world's biggest clubs and a worthy successor to the iconic Sir Alex Ferguson.
Allowing Nani to move to Juventus and Serie A, a club and a league that would give him ample opportunity to re-vitalise his ailing career, and replacing him with a more consistent version would be a good start.