NBA

Exum is heading to the NBA.

NBA draft star signs big Adidas shoe deal

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Dante Exum has become the first of the top NBA prospects to sign a major shoe deal after Adidas confirmed they had added the Australian to their list of stars.

The 18-year-old, who has been playing in his native Australia this past season, is the first of what the sports brands hopes will be a long list of this year's draft stars who to sign with the company as they seek to rival Nike in the lucrative sneaker market.

And Exum is certainly set to be a big presence when draft time rolls around, with the 6' 6" guard projected to be amongst the first few players to hear their name called this summer.

He will have to work hard though to win around his doubters having chosen to bypass division I college basketball in 2013-14.

But he is excited by the opportunity to represent the Adidas brand when he does join up with his first U.S. team:

"I'm really excited to join the adidas family," he explained.

"I've had the opportunity to play in Adidas Nations in the past and I've always liked their shoes and gear. I look forward to what's to come for me and Adidas."

Exum joins a growing stable of NBA players currently endorsed by the company with the likes of Damian Lillard, Derrick Rose, Goran Dragic and Ricky Rubio already signed up.

Topics:
NBA Draft
NBA

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