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What Moyes' failure has taught Manchester United

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It has been a long season for Manchester United supporters.

The man who was hand-picked by Sir Alex Ferguson, arguably the greatest manager of all time, has failed in his mission to become the next great manager at the helm of Old Trafford.

Instead David Moyes' reign will be considered as a black stain on Manchester United's history and his managerial career will be defined by this failure; no matter how much success he earns in the future.

The Manchester United board will be looking to rebuild the club quickly after a horrendous failure, and they will have to apply these things that we have learned from the failed Moyes experiment to be able to pick the right man for a massive job.

To be the manager of Manchester United you need to be a proven winner.

Moyes walked into the Manchester United job with no trophies from his previous campaign as Everton manager. Zero trophies in eleven years.

As a global brand Manchester United depends on winning. The only way to keep the money coming into the club is for the club to remain popular. And the only way to remain popular is to win trophies. Nobody is going to bandwagon onto a franchise without trophies.

If the team has no trophies then the global brand will fail. No matter what kind of ambitious projects the Glazers have in store to promote Manchester United, none of it will work without a winning club. No matter how big of a brand Manchester United becomes it is still a football team in Manchester. And that football team needs to win.

Moyes lacked the experience to lead the team to trophies. His resume was lacking in this area, and Manchester United will not make the same mistake of hiring a manager with a depressing lack of trophies.

The Manchester United manager needs to be a good liar.

Grant it, this a hyperbole, and honesty is a good thing.

But at times this season Moyes was overly honest. No manager would ever praise there two arch rivals in such a manner to declare them the favourites to win the title, or the benchmark for their own club.

Yet, Moyes did both when he declared that Manchester City was the benchmark for his football club and that Liverpool were the favourites for the EPL title.

Sir Alex Ferguson would never have exposed such weaknesses when speaking to the media and certainly would never have put himself in a position with his club's play to even think about saying such a thing.

But Moyes said it. The scarier thing being that he is probably correct. That is too much truth for Man Utd players and supporters to be hearing from their manager.

Man United needs a larger than life figure at the helm of the club.

Moyes was a distinctively human character leading a club of enormous proportions.

His flaws were evident in every match, press conference and day to day activity.

In the end, these flaws made him seem small in comparison to everything else at Manchester United. He lacked authority to control the players who seemed to have more control of the club than he did.

Sir Alex Ferguson has been immortalised at Old Trafford with statues and stands in his honour. Moyes was a plebeian compared to him, and as a result he lacked the authority to handle the many stars in the Manchester United squad.

Style and identity is needed to succeed.

Moyes lacked both. He was a reactionary manager, reacting to what other teams might to do to him, rather than making other teams react to what he did to them.

This was evident at Everton. He would spend long hours in tactical sessions with his players to try to counteract what the other team would do. This led to a rigid structure within the club.

At Manchester United this failed. Slow training sessions and reactionary game plans were a stark contrast to the identity of play that Sir Alex had instigated in the club.

Moyes' did not even pick the same line up twice in the numerous games he managed. He lacked identity in his squad and style in its play.

This contrasts successful managers in the game of football. Brendan Rogers has a distinct passing style and is on course to win the league, Jose Mourinho has an obvious counter attacking strategy that has led to a Champions League semi final appearance and Pep Guardiola a slow, short passing game that has led to a Bundesliga title. The managers who experience success know how they want their team to play all the time.

Moyes did not and that ultimately led to his departure.


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Topics:
England Football
Football
Manchester United
Premier League

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This article has been written by a member of the GiveMeSport Writing Academy and does not represent the views of GiveMeSport.com or SportsNewMedia. The views and opinions expressed are solely that of the author credited at the top of this article. GiveMeSport.com and SportsNewMedia do not take any responsibility for the content of its contributors.

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