Huddersfield Town midfielder Adam Clayton has hit the headlines for a bizarre fund-raising effort during this afternoon's 0-2 defeat to Leicester City, dying his substantial facial hair blue and white to raise money for the club's charity foundation.
Clayton has been running a 'Back The Beard' campaign on behalf of the Huddersfield Town foundation, growing out his now enormous beard during the second half of the season in bid to bring in cash for projects in the local community.
The fearsome beard will be consigned to memory next season, but with £1,174 raised Clayton decided to go out in blaze of glory this weekend and turn his facial hear Huddersfield blue and white for the final home game of the season.
Clayton promised to dye his beard if he hit a £1,000 target though and proved a man of his word, to create one of the photo's of the season for the Football League and more than or two funny looks from opponents and fans at the John Smith's Stadium this afternoon.
Failed attempts to create a colour change have been detailed on Twitter by the ex-Leeds academy star over the last 24 hours, but as you can see above spray paint rather than hair dye eventually had the desired effect and created a memorable mane for the clash against the Foxes.
The likes of Serie A stars Andrea Pirlo and Davide Moscardelli will be relieved to know the beard is getting the axe this summer, but it's worth the annoyance for Clayton in terms of raising money and awareness for the Huddersfield Town Foundation.