Brand Johnny Football is up and running after Cleveland clothing company, Fresh Brewed Tees, unveiled the first merchandise officially licensed by the NFLPA in the state of Ohio.
The design, which can be seen above or via this link, shows an illustration of Cleveland Browns' newest quarterback throwing up the 'money pose made famous, first by Manziel's best pal Drake, and then by Johnny Football himself as he strode on to the stage at Radio City Music Hall a week ago to shake the hand of Roger Goodell.
The back of the shirt includes Manziel's name along with his favorite number 2.
So while the franchise continue to protect their new man from the glare of the media, there is no way they can stop others from making some money of the back of the former A&M man.
And with Manziel's arrival having seen Browns season ticket purchases leap up in recent days it is fair to say that using the new NFL quarterback's name is virtually like printing money right now.