The San Antonio Spurs have been one of the powerhouses of the NBA for...well basically ever since they drafted Tim Duncan back in 1997.
But despite their success under the guidance of technical wizard Gregg Popvich, it is fair to say they often go under the radar when compared to the glitz and glamour over in Miami or Oklahoma.
Their quietly efficient, quietly confident, technically brilliant aherance to the principals of basketball has even drawn criticism from some who label them boring in a league which craves stars and big stories.
The likes of Tim Duncan, Manu Ginobili and Tony Parker however are more concerned with winning.
And whilst they haven't gained the top prize since 2007, they have consistently been in the final stages of the postseason for as long as anyone can remember.
If you watch this video and fail to appreciate just what those at the AT&T Center have built in recent years, then god help you.