In partnership with the NFL in the UK


Washington Redskins #RedskinsPride stunt goes horribly wrong

Published Add your comment

The Washington Redskins continue to face criticism for their long-standing nickname with a growing number of people calling for the NFL franchise to change it due to it's perceived racist connotations.

Most recently 50 Senators, headed by Senate Majority Leader Harry Reid, submitted a letter to the NFL pressuring the league to force Redskins owner Dan Snyder to relinquish the team's moniker.

In what looks to have been an attempted response by the NFL team, the Washington Redskins today took to social media to try and prove to Reid and his peers just how much support remained for the Redskins name.

Asking fans to "Tweet @SenatorReid to show your #RedskinsPride and tell him what the team means to you" may have seemed like a simple idea in the PR offices of the Redskins, but the plan quickly turned nasty.

#RedskinsPride is currently the number one trending subject in the United States but it is fair to say Washington have not seen the kind of response they were hoping for.

The large majority of individuals using the hashtag have done so to show their distain for the franchise, with many referencing the racist undertones they believe the Redskins name promotes.

A small sample of tweets include:

"Hey @Redskins and @Harry Reid! To me #RedskinsPride is about normalizing overt racism in the 21st century. Did I do this right @Redskins?" and

"#RedskinsPride because keeping the t-shirt in my closet accurate is much more important that whole races of people."

Senator Harry Reid's people have since commented on the debacle, suggesting their surprise at just how much of a "massive failure" the PR stunt has proven.

Do YOU want to write for GiveMeSport? Get started today by signing-up and submitting an article HERE:

Washington Redskins

Article Comments

Report author of article

Please let us know if you believe this article is in violation of our editorial policy, please only report articles for one of the following reasons.

Report author


This article has been written by a member of the GiveMeSport Writing Academy and does not represent the views of or SportsNewMedia. The views and opinions expressed are solely that of the author credited at the top of this article. and SportsNewMedia do not take any responsibility for the content of its contributors.

Want more content like this?

Like our GiveMeSport Facebook Page and you will get this directly to you.

Already Subscribed to Facebook, don't ask me again

Follow GiveMeSport on Twitter and you will get this directly to you.

Already Following, don't ask me again

Like our GiveMeSport - NFL Page and you will get this directly to you.

Already Subscribed to G+, don't ask me again