Transfer silly season is well and truly underway despite the World Cup being just over a week away, with Cesc Fabregas, Koke and Diego Costa very much flavours of the month in terms of consistent speculation over a summer switch regardless of participation at the South American showpiece.
In a ridiculously congested marketplace its very difficult to know when a deal represents genuine value for money, for example are Chelsea justified in chasing a £32.5m deal for Costa in line with his buyout clause at Atletico Madrid?
A new study by the the CIES Football Observatory has attempted to debunk myths surrounding European football's best and brightest by investigating their true value, with some shock results.
CIES have taken four main categories into account while working out what each and every one of the continent's most consistent stars is worth, with player performance, their club's track record and past transfer history measured alongside current market trends.
Luis Suarez, Eden Hazard and Wayne Rooney are among nine Premier League stars who make the top 20 of this unique post-season countdown, but in what order do they rank and who wins the battle between Cristiano Ronaldo and Lionel Messi for the top spot?
Find out by checking out the top 60 with a simple click at the bottom of the page, and please get in touch to kick-start the debate about findings which could prove game-changing in terms of this summer's biggest blockbuster deals!