Floyd Mayweather Jr and Jamie Foxx were amongst those lucky enough to witness history close up last night as the San Antonio Spurs dominated the Miami Heat in Game Three of the 2014 NBA Finals.
The duo watched the Spurs take a 2-1 series lead courtesy of an emphatic 111-92 road win at the American Airlines Arena - a game which saw Gregg Popovich's team make Finals history.
The Spurs were at it right from tip-off as they rushed to a 71-50 half-time lead. In doing so they produced a near perfect shooting display, finishing the first two quarters with a staggering 75.8 percent success rate, a figure never previously obtained in the first half of an NBA Finals game.
Mayweather and Foxx, who were joined in the crowd by musician Lenny Kravitz, could not fail to have been impressed with what they saw, with the Spurs dominance comparable to Mayweather's ability to control one of his many boxing bouts.
This wasn't the first time the boxer had been seen at a Heat game during the 2014 postseason, having got into a discussion with Ray Allen during Miami's Game Four win against the Indiana Pacers in the Eastern Conference Finals.
The Heat meanwhile will be disappointed with their display Tuesday having failed to capitalize on their own road win in Game Two.
LeBron James and co were simply unable to stop the likes of Kawhi Leonard and Danny Green who between them did not miss a shot in the opening two quarters.
With the Heat welcoming the Spurs to the American Airlines Arena again on Thursday for Game Four, those in attendance will be hoping for much better as they seek to level up the series.
Other notable celebrities present Tuesday night included rappers Rick Ross and DJ Khaled. The former had earlier fanned the flames of the Finals rivalry, claiming that the San Antonio Spurs had purposefully turned of the air-conditioning in the now infamous Game One so as to gain an advantage.
Fortunately for the fans in Miami the temperature was never an issue, the Heat on the other hand, were.
To follow the NBA in the UK visit www.facebook.com/nbauk