Manchester United and Tottenham have been warned they'll have to pay big money if they want to sign James Rodriguez after the AS Monaco midfielder's agent revealed that his market value is increasing all the time.
The Daily Express carries comments from the Colombia international's representative Aytekin Erayabakan, who suggested that he has received enquiries from a host of top European clubs.
Rodriguez has been one of the World Cup's standout performers in Brazil this summer, netting a goal in each of his country's three Group C games, helping José Pékerman's side maintain their 100 per cent record to advance to the knockout stage of the competition.
Following his impressive tournament form Red Devils boss Louis van Gaal has been credited with an interest in bringing the 22-year-old to Old Trafford, and might look to follow up the recent capture of Athletic Bilbao star Ander Herrera by adding the South American talent to his ranks ahead of the 2014/15 campaign.
Spurs have also been mooted as admirers of Rodriguez, and could challenge Manchester United for the in-demand star's signature, as Mauricio Pochettino continues to scour the market for reinforcements at White Hart Lane.
However, neither Premier League club will sign the player cheaply after Erayabakan intimated that Rodriguez's price-tag is on the rise, less than 12 months after negotiating a £35 million transfer from Porto to Monaco, also admitting that he'd already held talks with Serie 'A' outfit Napoli about the prospect of a possible switch to Stadio San Paolo.
Rodriguez agent claims
"I can confirm that I have spoken with Napoli," he told AreaNapoli. "[Aurelio] De Laurentiis is a great person and one of the best presidents I have ever seen.
"But the Neapolitans are not the only ones that are following Rodriguez. Let's see what the future holds."
Erayabakan added: "There are several European clubs after him, but it's best not to say anything at the moment.
"How much will he cost? I don't know. But what I can say is that his price has increased after the way he's played these past few months."
Rodriguez enjoyed a relatively productive debut campaign at Stade Louis II, netting nine goals in 34 appearances in all competitions for Claudio Ranieri's side, helping the French club to a second place finish in Ligue 1 in 2013/14.
But, given the array of attacking talent at Monaco the club could still be open to selling, though they'll want to see a profit on what they paid for the hot property last summer.
It remains to be seen where Rodriguez will eventually end up - be it Manchester United, Tottenham, Napoli or somewhere else - and exactly how much money the exciting playmaker will command, with his next World Cup match against Uruguay in the last 16 another opportunity to add a few million more to his valuation.