A potential feud between two unlikely foes in the form of Sachin Tendulkar and Maria Sharapova has been dismissed by the cricketer himself.
The storm has been brewed and whipped up by Indian fans after Sharapova claimed that she had never heard of the 'little master' after he was spotted on Centre Court taking in one of her games at Wimbledon a few weeks ago.
David Beckham was also there - who she was aware of - but when prompted by a reporter, the Russian unwittingly caused a huge fracas by admitting she didn't know of Tendulkar.
It caused a Twitter hashtag of 'Who is Maria Sharapova ' to trend worldwide, and the 27-year-old faced constant waves of abuse from fans whenever she posted on the social network accusing her of disrespect towards the sporting legend.
Tendulkar is Test cricket's all-time leading ever run scorer, scoring just shy of 16,000 runs, at an average of over 50, in 200 matches before he retired last year. The 41-year-old batsman is considered a legend in his native India.
However, in the furore, one of cricket's great legends has attempted to sooth any tensions that the pair might have, stating that there was no reason for Sharapova to know of him.
"Sharapova's comments were not disrespectful. She doesn't follow cricket," he told an Indian news company.
If Sharapova had been unaware before, the former world no.1 will definitely pay closer attention in the inevitability of their paths crossing again. Tendulkar is a keen follower of the sport and has been spotted on Centre Court before, he is likely to appear more now that his cricket commitments are finished.
Both parties will now be able to move on, as Sharapova has plenty of preparation ahead of her for the US Open. She may still be scratching her head at quite what she did wrong, the five-time major champion has a lot going on off-court with businesses and endorsements after all. Tendulkar, meanwhile, can enjoy his country's current success over England in the current Test series.
At Flushing Meadows, the world no.6 could do with the same dose of triumph that Ishant Sharma and co are having on the field of competition.
Sharapova has won once before in New York, albeit eight years ago, yet she will be among the favourites this time around. A recent resurgence was capped with a second Roland Garros crown , although she wasn't able to make it two-in-a-row at SW19.