NBA superstar LeBron James has lifted the lid on his dramatic summer weight loss. He reportedly lost 10 pounds and his regime was a bit more extreme than many would have expected.
On Tuesday morning LeBron was in Oregon at the unveiling of his new LeBron 12 Sneakers where he discussed his diet.
He told reporters that he cut out everything but meat, fish, vegetables & fruit for 67 days:
"I did it to test my fortitude....I lost a ton of weight," he told the Oregonian.
"I had no sugars, no dairy, I had no carbs. All I ate was meat, fish, veggies and fruit. That's it. For 67 straight days." LeBron told Sports Illustrated.
He did however say that he had maybe lost a little to much and was trying to put a little bit more back on. When he was holidaying in Greece, the hotel he was staying at made him a cake but LeBron didn't even try it.
Early on Tuesday morning ESPN's discussed the reasons behind James' diet during a podcast with Bill Simmons:
"LeBron was probably, coming off his wedding and everything, he was probably in quote-unquote the worst shape he's been in a while [at the end of the 2013 season]. He was obviously fine, but he got off to a slow start last season. His back was bothering him early on. He and Dwyane Wade both have gone to this sort of, I don't know if LeBron is terming it 'paleo', but he's basically gone without carbs."
LeBron isn't the first NBA star to drop serious weight in the offseason. Kobe Bryant successfully prolonged his career after dropping weight a few years ago and this could be one of the reasons that LeBron and some of his peers including D Wade and Carmelo Anthony have decided to cut the carbs.
As mentioned above LeBron was speaking in Oregon at Nike's HQ during the launch of his new LeBron 12 sneakers. LeBron's deal with Nike reportedly earns him $20 million a year so its easy to see why he takes it so seriously.
His latest instalment in his sneaker series - the LeBron 11's - weren't good enough. He wore them sporadically throughout the 2013-14 NBA season citing problems with the fit. However at the launch of the LeBron 12's, the Cavs star revealed that he is excited about the new sneakers:
"The new technology is lightweight. It allows me to explode. When I'm landing it allows me to absorb the landing."
The 12's will be released into stores on October 11th and will cost $200 a pair.