An emotional Terry Pegula took to the stage to let the world know how much the purchase of the Buffalo Bills meant to him and his family.
Family is the operative word in this case as Pegula becomes only the second owner of the Bills after founding owner, Ralph Wilson passed away earlier this year.
There had been a lot of speculation linking the Bills with a move away from Buffalo but Pegula confirmed this wasn't to be the case as he talked about the importance of the franchise to the area. He told people in attendance how, when the deal was going through, he would hear fans on the radio raising their concern about the possibility of losing the Bills to another city.
Pegula - who also owns the Buffalo Sabres - fought back the tears as he spoke:
"We all just bought a team, Pegula said. "It will stay the Buffalo Bills.....The fear fans had in their hearts that they were going to lose their Bills. We don't have to worry about that anymore."
Pegula also addressed the amount he paid for the franchise ($1.4 billion from the Wilson family) saying it was a "helluva deal."
"I know there's been comments about how much I paid. I want to ask our fans if I overpaid. I know they'll tell you"
There was more good news for Bills fans when Pegula said that he "wouldn't automatically assume" there will be wholesale changes in the organisation. A problem new owners have caused in the past in many sports.
WE OWN BILLS
Earlier in the week it was reported that Pegula informed his daughter about their purchase by sending her a three word text, "WE OWN BILLS"
20-year old Jessie Pegula shared a screenshot of the message on twitter.