UFC star Conor McGregor should be forced to make a grovelling apology following some of his horrific comments directed towards his next opponent Dennis Siver.
Twitter is usually the birthplace of such mistakes for athletes worldwide, and it was also the social media platform that caught McGregor out this week when he called Siver a 'Nazi' during a poorly executed attempt at pre-fight banter.
McGregor tweeted the comments "Kiss them feet Nazi" earlier this week with a picture of the two fighters facing off at a pre-bout show, according to reports.
Naturally, the Irish fighter deleted the comments just one minute later, but that was too late to save his blushes, as fans and media outlets worldwide screen-grabbed the offensive comments in time.
Not only did McGregor have the tenacity to use such an offensive term to describe Siver, but he then followed the insult up with remarks that suggest he had absolutely no immediate remorse for his comments.
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He needs to be punished
When two fighters go into battle it's natural that banter will fly back and forth. But what Conor McGregor did this week goes way beyond what can constitute as banter.
McGregor should be immediately punished for his comments by the way of a huge fine. Forget sitting him down with UFC personnel and advising him on how to go about using social media better so that he doesn't get in trouble like this.
Despicable comments such as this need to be addressed with strict and significant punishments. If the UFC don't do that, which is highly likely, they are essentially condoning what he has said by not punishing him. Let's hope they make the right call sooner rather than later.