Uncrowned king of the jungle Jimmy Bullard managed to gatecrash ITV with another piece of comedy gold earlier today, despite being controversially voted off I'm A Celebrity.... Get Me Out of Here on Monday night.
Bullard ambushed Good Morning Britain during an interview with his new best fried Carl Fogarty's wife, with Michaela's piece on camera hijacked by the former Fulham midfielder in nothing but a rascal pair of swimming trunks.
Presenters Ben Shephard and Susanna Reid did their best to keep the live interview rolling, but Bullard turning to reveal his bear bottom was the final hilarious straw.
Bullard's banter now appreciated by a whole new audience
The 36-year-old's infectious sense of humour has certainly been a hit with a huge swathe of new fans thanks to I'm A Celeb, but Fogarty might just be the biggest of them all.
Bullard struck up a terrific friendship with the four-time World Superbike champion, one that may leave poor Michaela fighting for her husband's attention when he finally leaves the jungle.
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More of Bullard than anyone bargained for
Premier League fans who remember Bullard's witty celebrations and hilarious prank on Duncan Ferguson probably expected him to be a big hit on reality television, but perhaps not to this extent.
Expect plenty of opportunities to come the former £5 million man's way when his adventure down under finally comes to a close, although preferably not showing off his bare bottom on ITV at 8.21 on a Thursday morning.
Check out the hilarious prank for yourself in the video at the bottom of the page.