Luis Suarez is used to receiving bad press but it is rare that he is being criticised for his performances on the pitch.
Spanish newspaper Marca called the striker "toothless" after he squandered several chances for Barcelona in their 0-0 draw against Getafe on Sunday - a result that left them four points behind Real Madrid.
The striker has found the back of the net just twice in his first 10 appearances for the Blaugrana, with both goals coming in the Champions League. That makes it seven games in a row in La Liga that the £75million summer signing has failed to score as Barcelona slipped further adrift of their great rivals.
Suarez was only able to make his debut in a Barca shirt at the end of October after serving a four month ban for biting Italy's Giorgio Chiellini at the World Cup, the third time he had bitten an opponent.
With regards to the striker, Marca wrote: "Having won the Golden Shoe for his exploits in front of goal last term, Suarez seems to have been unsettled by the ban that saw him start the new season later than his new team-mates."
The paper goes on to point out that in the last 50 years only three players have suffered such poor starts to their Barcelona careers; Christophe Dugarry, Luis Garcia and Maxi Lopez, who all struggled to make an impact during their time at the Nou Camp.
Suarez has a lot of work to do to justify his transfer fee. In his final season at Liverpool the striker managed 31 goals in 33 Premier League appearances, despite missing the first five games of the season while serving a ban for biting Branislav Ivanovic.
How the Reds could use Suarez at Anfield this season, with Brendan Rodgers' side under increased pressure following a run of poor results and a group stage exit in the Champions League.
Mario Balotelli has failed to fill the boots left vacant by Suarez, and Liverpool might have to look at the transfer window if they wish to challenge for the Premier League top four once again this season.