Morelia striker Yorleys Mena was the laughing stock of Mexican football terraces over the weekend after his stoppage time counter-attack against Leon in Liga MX went spectacularly wrong.
Picking up the ball deep in his own half following a poorly placed corner, the 23-year-old Colombian charged towards the opposition goal with the game tentatively poised at 0-0.
However, after taking one touch and moving towards the penalty box Mena appeared to trip over his own feet, resulting in Morelia losing possession of the ball, and with it their last opportunity to find the net.
The South American briefly lost his concentration, and despite little pressure from the defenders chasing after him, managed to cock-up the chance all by himself in rather hilarious fashion.
To make matters worse for Mena he landed uncomfortably on top of the ball, which looked pretty painful judging by the player's reaction - or did he just want the ground to swallow him up?
Mena's moment to make himself a hero and secure all three points for Alfredo Tena's side instead ended with the fleet-footed forward lying on the floor red faced after failing in remarkable fashion.
The unfortunate sequence of events leaves Morelia still waiting for their first victory of the new Clausura campaign, with two draws and one defeat leaving them languishing precariously in 17th place in the table.