Marshawn Lynch thought he had escaped a large NFL fine by turning up at Super Bowl media day yesterday and giving reporters the same answer over and over.
The Seattle Seahawks star couldn't have been further from the truth. According to reports from ESPN's NFL insider Adam Schefter, the National Football League are thinking about fining Lynch a potential $100,000.
However, Lynch isn't getting fined for his repetitive answers. Instead, the running back is under the microscope for wearing a hat. Particularly a hat that isn't an official partner of the league.
Well the hat is actually made by New Era who are the official hat of the league, but on the hat is the logo of 'Beast Mode', which is Lynch's own brand. That's the part the NFL don't like, apparently.
"The NFL makes clear to players that they cannot wear brands that conflict with league partners on the field during games and during postgame interviews. That is extended to Super Bowl Media Day, where a record amount of cameras are on the players," Schefter wrote on his FaceBook.
"Lynch's hat had his own BeastMode logo on it. The hat was selling on the clothing line's web site and advertised as 'the hat Marshawn wore during the 2015 SB Media Day.'...The league frowns on players using what is considered a league event to promote something that it has not approved."
The NFL has punished a player for this before. Chicago Bears linebacker Brian Urlacher was fined $100,000 for wearing a Vitaminwater hat on his podium during Super Bowl XLI in 2007. The league had, and still has, an official drink deal with Pepsi, which also owns Gatorade.
You're damn right i'm labelling this HatGate by the way. This rates much higher on the stupidity scale though, unlucky to the New England Patriots locker room attendant who may or may not have deflated those game balls, you've been usurped.
Unless Lynch has a deal with the league for another one of his own brands, or there's another player in the NFL who has the sole rights to use his own brand, then i'm not sure if the league has a leg to stand on or if this is part of another campaign against the Seahawks star.
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