The WWE Universe has been rocked by the nude picture scandal currently surrounding Mr Money in the Bank, Seth Rollins.
The controversy that has seen explicit images of Rollins and an NXT superstar hit the internet really has taken the wrestling community by storm.
Many fans are watching to see what will happen to Rollins himself and what personal consequences he may suffer.
Rollins has already issued public apologies for the pictures that were submitted to his social media accounts.
Perhaps the biggest worry for Rollins is that the pictures violate a clause that is written into every WWE contract about distribution of explicit images.
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Following the scandal, the WWE have acted quickly in order to lay down the law within the locker room.
Since the pictures were sent during last night's RAW, the company issued a memo to all the stars in the locker room.
It has been reported that the company have requested the other superstars to not discuss the issue publicly.
Citing that the public discussion of the issue could be insensitive to Rollins, the WWE superstars look set to hold their tongues on the controversy.
Whilst many fear that Rollins could face some form of punishment from the company, it has also been speculated that since the pictures were uploaded during RAW, the company believe that his accounts were in fact hacked.
More bad press
The WWE has hardly been able to shy away from controversy outside of the ring for the last 12 months.
CM Punk and Albert Del Rio have both left the company for rival promotions in controversial circumstances.
Star departures along with personal issues leading to names like Heath Slater and Kevin Nash seeing their WWE deals in jeopardy have created nothing but bad press for the company.
Declining audience satisfaction with their product and missed targets with regards the WWE Network, the company are in need of a big boost.
However with Rollins' latest controversy, the company will now have to do more damage limitation in order to save their image.