Brendan Rodgers recently confirmed that talks between club officials and Sterling's representatives have been called off until the summer. The Mail later claimed that the two parties were still a long way from agreeing an extension to Sterling's contract.
The 20-year-old is still contracted to the Anfield outfit until 2017, but his refusal to sign a new deal has caused concern amongst fans and attracted the attention of their rivals. Sterling is reported to have rejected a deal worth £100,000-a-week after demanding parity with the likes of Daniel Sturridge and Steven Gerrard, both on £150,000-a-week.
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Sterling currently earns a basic salary of around £35,000-a-week, but has emerged as a key player for Liverpool since that deal was agreed. He has also emerged as a target for Bayern Munich and Real Madrid while Manchester City are believed to be eyeing a bid of around £50million.
However, regardless of what happens this summer, Liverpool will not listen to offers for their prized asset. They don't believe they are under pressure to sell even though he will enter the final two years of his contract in June.
Pushing up the price
It is possible that Liverpool are beginning the process of pushing up the asking price for Sterling should they need to sell him in the summer. Anfield officials will know there is a lot of money floating around football and would surely be confident of getting over £50m for their young star.
As a homegrown player, his value is already inflated before ability even comes into it. The fact that he is one of England's hottest prospects makes him virtually invaluable. Manuel Pellegrini hit the nail on the head when he suggested it would take a bid of £100m to sign convince Rodgers to sell Sterling.
Would they sell?
With reports suggesting Manchester City would be ready to offer £50m, it is easy to see Sterling's contract situation turning into a transfer saga this summer. Ignoring such an offer would be a risk for Liverpool, who would face accepting a much lower offer in 2016 if a new contract remains unsigned.
They would need to make Champions League football at some point before Sterling's contract ends to have any chance of keeping him and risk his demands growing even higher if he continues to improve as a player.
Would Liverpool fans accept a £50m bid for Sterling? Give us your thoughts in the comment box below!