Antoine Griezmann is a name that football fans are starting to recognise. For some people, he's the talented forward who's having the best goal-scoring season of his career, to others, he's just that really good French striker on Fifa.
It doesn't really matter if you've seen him play or not, in the next few years, he'll be one of the best strikers in the world, and a regular in the France squad over Karim Benzema.
He started his career at Real Sociedad, and very quickly became known for his ability on the left wing. During his last years at Sociedad, Griezmann and Carlos Vela became the most dangerous partnership in La Liga for wingers. The duo scored a combined 41 goals last season, earning Griezmann a big money move to La Liga rivals Atletico Madrid.
Whilst at Atleti this season, Griezmann has found himself in the best form of his life. The natural winger has frequently joined Croatian Mario Mandzukic upfront for Atletico this season, and the partnership has been lethal.
Griezmann has an incredible 25 goals in all competitions this season, and is behind only Cristiano Ronaldo and Lionel Messi in the La Liga scoring charts. His form this season has attracted interest from Chelsea, Manchester United, Bayern Munich and most recently, Arsenal.
In terms on league goals, Griezmann has more goals than former Atletico striker Diego Costa, and Spurs forward Harry Kane in their respective leagues.
With so many clubs interested in Griezmann, only a select few will be able to afford the reported £43.5m buy-out clause when the transfer window opens.