Neymar has been told he will play no further part in this year's Copa America after being handed a four-game suspension by CONMEBOL.
The Brazil captain was given an extension on his original one-game ban on Friday and will also receive a $10,000 fine for his troubles.
It brings a disappointing end to a second consecutive major tournament for the Barcelona forward after he was ruled out of the World Cup after fracturing a vertebrate against Colombia in the quarter-final.
That injury was caused by a ferocious knee to the back by Juan Zuniga and Neymar seemed intent on getting his own back as the two national sides met in their group stage game on Wednesday.
It did not work out well for Neymar and his Brazil side as they succumbed to a disappointing 1-0 defeat to leave their qualification from Group C less than certain.
The biggest talking point in the match, however, was Neymar's actions after the final whistle. The 23-year-old sparked a melee after striking the ball at a Colombia player after the action had concluded.
He was later shown a post-match red card by referee Enrique Osses for an attempted head-butt on Jeison Murillo. Colombia's Carlos Bacca was also shown red.
It is now believed that the referee accused Neymar of verbally assaulting him and his assistants in a dressing room confrontation. That was included in Murillo's report and was taken into account by the CONMEBOL disciplinary board.
They also considered the fact that Neymar had received yellow cards in two consecutive games. The conclusion is that he deserves a four-game ban, ruling him out for the remainder of the tournament.
You can view the entire incident below. It's worth watching.