All Liverpool FC supporters realise that this summer's transfer window is more important than any that have gone before, if the club is to realise its ambitions of playing in the Champions League on a regular basis.
Chelsea and Manchester City with their seemingly endless pot of money will take a great deal of shifting from the top two places in the Premier League, and that means that Liverpool will be fighting tooth and nail with Arsenal, who are always there or thereabouts, and Manchester United who will always enjoy being a thorn in the Merseysiders flesh.
Arsene Wenger rarely splashes the cash without good reason, but always seems to find the right players when needed, albeit a bit on the lightweight side, which means they end up close to the summit but never at the top.
Article continues below
As for Manchester United, they seem intent on spending more money than any other club in the Premier League to ensure that they stay in the top four every season, which they believe rightly or wrongly is their divine right.
If Liverpool are to claim a place in the top four in the 2015-16 season, Brendan Rodgers must get his buying and selling policy right this summer, or it will almost certainly end up with Liverpool sitting uneasily around fifth or sixth place, which will not please the supporters or his employers.
Article continues below
A position outside the top four will be classed as a failure in the eyes of his employers and will almost certainly end up with Rodgers being fired. If Rodgers is clever and frugal, he could quite easily strengthen his current squad immeasurably, and also keep his bosses happy, by ensuring that they have to part with very little cash.
As he almost certainly has to raise some cash to increase the funds available to him to buy players, here are six players who he could sell and get decent money for.
Sebastian Coates to Sunderland for £4 million, Mario Balotelli £10 million, Fabio Borini £8 milion, Rickie Lambert £3 million, Lucas Leiva £6 million and Raheem Sterling £50 million. That makes a figure of £81 million, which is a decent kitty to go to war with.
Although some supporters would disagree, if Liverpool could get £50 million for Raheem Sterling, then it should be a no-brainer. Although he is young and without a doubt has a lot of ability, it would be of great benefit to the club to cash in on him, as it seems pretty obvious to everyone that he doesn't want to play for the club anymore, and as all supporters know, one player will never be bigger than the club.
To most managers, spending £81 million in this day and age is a fairly simple job, but if Rodgers is sensible he could get at least five players who would make a massive improvement to his current squad. Up front Liverpool have already purchased Danny Ings from Burnley for around the £6 million once the tribunal has decided the fee.
Add to that, Carlos Bacca from Seville for £21.5 million and Liverpool have four very good strikers, with Sturridge coming back from injury and Dovick Origi coming back from a years loan with Lille. At fullback they can buy Nathaniel Clyne from Southampton for £14 million to replace the departed Glen Johnson.
That leaves the midfield, and the need to replace the legend that is Steven Gerrard. Two excellent purchases would be Asier Illarramendi a defensive midfielder from Real Madrid at £20 million and Robert Firmino from Hoffenheim for £15 million. That makes five new signings at a cost of £76.5 million, which added to the free transfer of James Milner, and the addition of the teenager Joe Gomez for £3.5 million, would make a very good summer's transfer business by Brendan Rodgers, and a profit into the bargain of £1 million. If only it were that simple.