So, Roy Keane has blasted some of the youngsters coming through the Arsenal ranks. What a surprise. It seems the man just can't help himself.
"Arsenal will not win the Premier League this season because they have too many players who are more interested in selfies and six-packs". I haven't heard a more grandiose statement for a long time. The Gunners might not win the championship. But it is unlikely if they don't, that it will be down to the players taking photos of themselves and posting them on social media sites.
Quoted in several national Sunday newspapers, the ex-Man Utd and Republic of Ireland captain appears incapable of letting go of the fierce rivalry he had with the North London side, in particular his famous engine room battles with Patrick Vieira.
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It wasn't all bad news for Wenger's men though, as Mystic Roy admitted "Arsenal have some really good players - some good characters who roll their sleeves up". But, well, you didn't need a crystal ball to know there was a big but coming.
"But they also have one or two players who are more interested in selfies and six-packs, guys who are trying to get their pictures taken every day of the week". He was into full flow now; the crabbit-pants were donned.
"Listen, every year we hear the same thing about Arsenal being contenders. Instead of focusing of the Premier League, it's all about how their bodies look, how their hair is, more so than winning football matches."
Ok then Roy, Can you prove it? Because I for one struggle with the notion that these young professional football players - whose every move on that pitch is scrutinised for 90 minutes every week - will take their collective eye off the ball just because they have a hair out of place.
Keane of course has a reputation for "telling it as it is". Well, "it" may well be what Roy thinks it is. But he doesn't half want the whole world to hear it.
Frankly, it's all getting a bit tedious. As soon as you hear him start a sentence with "Listen", you know the game's a bogey; it's his way and that's it, never mind listening to a sensible counter-opinion. And this coming from a man who admitted he deliberately went out to hurt Alf Inge Haaland when his atrocious tackle ended the career of the Norwegian.
A long time ago, he had a go at some of the Old Trafford faithful, who would rather hang back and eat their prawn sandwiches than come out and cheer on the team. I genuinely think there was a decent point in there somewhere. But now that he's an ex-player? He needs to realise that this is a different world we live in compared to the halcyon days of winning 3-0 on the Saturday and heading off for a few libations with your pals.
You simply can't get away with that now. Facebook, Twitter, Instagram; these are all part of popular culture and the vast majority of young men and women use social media on a daily basis. So if they post pictures, who are we to argue? I guess Roy Keane just doesn't want to take the time out to even attempt to understand.
I wonder if we'll get a congratulatory quote from the moody Irishman if Arsenal DO go on to win the league. I very much doubt it.