Wednesday night we saw an incredible match main event the latest NXT Takeover special as Sasha Banks and Bayley competed in a 30 minute Iron man match.
The two lit up the previous Takeover special which took place in Brooklyn, New York the night before Summer Slam.
Another night to remember
Bayley and Banks took the opportunity to make history and certainly lived up to the billing as NXT's first Iron Man match will go down as one to remember.
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Iron Man matches are exceedingly rare in the WWE these days but ever since the first one between Shawn Michaels and Bret Hart in 1996, they have given us some huge moments.
From that first one going to overtime to the debut of the Undertaker's 'American Bad Ass' gimmick in 2000, Iron Man matches have been memorable throughout WWE history.
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They may not happen very often these days, but current WWE World Heavyweight Champion Seth Rollins does have ambitions of competing in one eventually.
The former Mr Money in the Bank was speaking ahead of last night's Takeover special when he highlighted one problem with Iron Man matches which could feel like an insult to the WWE fans.
"Do [the] fans have an attention span for 60 minutes ... Can they handle that? I don't know if this generation's ready for an Iron Man Match." - Rollins questioning the fan's attention span
Questioning if the fans can maintain their attention on one match for an hour can appear a little insulting from a fan's perspective.
There is of course the annual tradition of the Royal Rumble which tends to last for longer than one hour, but that does contain more than two men.
The real question is however, are the fans incapable of watching a 60 minute match, or does the WWE just not have the talent to keep fans interested for 60 minutes?
Heading in the wrong direction?
Hell in a Cell is currently less than three weeks away but the company is already under fire from fans for bad match-ups.
Rollins will be defending his title against Kane in a match that has been building for over a year now and that the fans still don't really want to see.
It could be argued that the WWE have ran out of viable challengers to Rollins' title with the likes of John Cena, Randy Orton and Brock Lesnar all having failed to take it off him.