The Lionel Messi or Cristiano Ronaldo debate is one that never seems to go away. Whenever one player does something spectacular they are instantly compared to the other.
You get the sense the two La Liga giants enjoy the competition, it drives them on to become better players as their respective clubs fight for silverware on all fronts. To win a trophy is sweet, but to overcome your biggest 'rival' is even sweeter.
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And once again, the two outstanding players in world football sit top of a table - this time it is shirt sales. If anything is to be read into this list, then the mercurial Argentinian is the most popular player in world football, according to information released by KitBag, via the Mirror.
Admittedly there will be no trophy for this, and it is likely neither player really cares who sells the most tops. Although, it is an insight into the popularity of players in the game.
The top ten is made up of seven Premier League players and Messi's Barcelona teammate Neymar. Perhaps the most surprising element in this list is Manchester United's Memphis slotting in at number three.
BATTLE ON THE PITCH
Messi will be hoping his number slot is a sign of things to come when the Ballon d'Or winner is announced in January.
With Barcelona winning a historical treble, there is no doubting the Argentine is in pole position to wrestle the trophy back from Ronaldo and take his tally up to five.
However, with Messi out until late November, the Portuguese superstar has a chance to stretch his lead in the race for this season's Pichichi.
Who is better: Lionel Messi or Cristiano Ronaldo? Let us know in the comments section below!