Jurgen Klopp.

Liverpool launch bid to trademark 'The Normal One' under EU law

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Those Liverpool fans who were left shocked and horrified by their beloved club's decision to sign Steven Caulker on a six-month loan are about to get the final knock-out blow.

Yes, Caulker's arrival at Anfield was not exactly the dream January signing they were hoping for and, now, those same fans will have to deal with the fact that their club is made up of a bunch of money-grabbing chancers.

When Jurgen Klopp arrived on Merseyside in October, Liverpool had every opportunity to seal their place as the coolest club in the Premier League. Even his first interview, which has since been viewed on YouTube roughly a hundred billion times, was the epitome of chill.


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In that interview, one reporter reminded Klopp that upon Jose Mourinho's arrival at Chelsea in 2004, he dubbed himself 'the Special One' and asked for an equivalent.

“I am just a normal guy from the Black Forest,” Klopp responded. “I don’t describe myself. Does anyone in this room think I can do wonders? Let me work. I am the normal one."

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And, like Mourinho's nickname, this one has stuck. In fact, Liverpool's savvy merchandisers have since littered the club shop with 'Normal One' t-shirts and Klopp caps. They must be selling well because, according to the Telegraph, Liverpool have now applied to trademark it under EU law. Oh, how dull.


The official application (Source: Twitter)

Indeed, the fact that it comes from Liverpool's club shop allows them to charge the frankly outrageous price of £15.99. Currently free to be branded by anyone, the hard-working, self-employed vendors outside Anfield are undercutting them and officials in Anfield's war room are obviously getting tired of it.

If passed, it will grant Liverpool exclusive use of the phrase and allow them to sue anyone who attempts to use it.

Not cool, Liverpool. Not cool at all.

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Steven Gerrard
Premier League

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