Andrea Cocco might want to rethink his goal celebration.
The Pescara striker celebrated a second-half penalty in hilarious fashion, kicking an advertising hoarding almost as hard as he had just rifled the ball past Livorno goalkeeper Carlo Pinsoglio.
Bizarre quickly becomes laughable when Cocco, after falling over, regained his balance to reveal he made a hole in the hoarding - and required help removing himself from it.
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By the looks of it, you would have thought Cocco had scored the winning penalty in a World Cup final.
But in Cocco’s case, scoring the equaliser in a Serie B clash against relegation-threatened Livorno is enough to produce such exuberant celebrations.
It was the 29-year-old’s first goal of the season, so perhaps it was pure relief that inspired Cocco’s hysterical reaction.
Pescara would go on to win the game 2-1, Gianluca Caprari netting a 92nd minute penalty to keep the club third in the table, six points behind leaders Cagliari.
The advertising hoardings at St. James Park have received similar punishment. Fans of Newcastle United will remember Temuri Ketsbaia celebrating a last-minute winner against Bolton Wanderers in 1998 by ripping off his jersey, throwing it into the crowd and then kicking seven bells out of a McDonald’s sign.
The Georgian, who also played for Dundee, would go on to explain to the Daily Mail that his anger was fueled by Kenny Dalglish’s refusal to start the midfielder, as opposed to a hatred towards Ronald McDonald.
Maybe Ketsbaia can meet with Cocco to show the Italian how it's done.