The Golden State Warriors, dominant in a 132-98 win over the Cleveland Cavaliers last night, won't forget their most recent visit to the Quickens Loan Arena in a hurry.
Their defeated rivals for the NBA title, however, are already trying to downplay the importance of Monday night's result.
Speaking in the aftermath of the game, LeBron James urged calm as he attempted to put the Cavaliers' 39th game of the season into context.
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"I'm not going to put too much into it," James said to USA Today when asked about a game in which the Cavs, at one point, trailed by as much as 43 points.
"It's not miserable. It's just not the end of the world," continued the four-time NBA MVP. "It's still a basketball game. I don't take it that far."
"It's never as bad and it's never as good as it may seem when you're going through it.
"Obviously, you want to play well and especially on a stage like this versus the defending champions. But for me as a leader of this ball club over the last six or seven years, I've always been even-keeled about wins and losses, especially at this juncture of the season."
It was undoubtedly a tough night for the Eastern Conference-topping franchise, and this latest loss was their ninth in the last 11 meetings against Golden State.
There is, though, still half a season still to go before the playoffs roll around. That leaves plenty of time for Cleveland to address their worrying form against the other title contenders - they are 0-3 vs the Warriors and Spurs this season.
Defeats like the one handed to them last night can help build a championship-winning team. LeBron will be hoping it has that effect as the Cavaliers move on to game 40 of the season.
NBA fans: Who is the current favorite for the NBA title, and can the Cavs challenge? Have your say in the comments below...