It appears Kanye West's creativity knows no boundaries.
The multi-time Grammy award-winning artist only released his eighth studio album, The Life of Pablo, last month on Valentine's Day, but it appears the new L.A Clippers mascot has captured the rapper's attention.
Chuck the Condor debuted in the Clippers win over the Brooklyn Nets back on March 1, and the colourful character has been received with plenty of raised eyebrows ever since.
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The internet promptly exploded following the bird's arrival and some of the tweets that followed have ranged from questioning why the Clippers brass think this certain ornithological breed best embodies their organisation, right round to the downright amusing.
Chicago-raised West, however, has taken a more serious approach to the new mascot - as he so often does.
The 38-year-old engaged in a few tweets with franchise owner Steve Ballmer where he simply requested to 'redesign the Clippers mascot'.
If Kanye's original request wasn't intriguing enough, Ballmer's desire to give the 'College Dropout' artist the time of day and hear him out is sure to pique interests everywhere. Imagine being a fly on the wall for that conversation...
While it appears that West would like to create the new mascot from scratch, the current galvaniser - who of course, has Twitter - posted a tongue in cheek response to the hip-hop artist's apparent hopes of scrapping him.
Chuck certainly has his backers, though, with Clippers head coach Doc Rivers defending the mascot's parallels with the organisation.
"[Chuck] is like us — it used to be extinct but now it is coming back," Rivers said.
"A lot of other teams have mascots, so why not us?"
In the wake of Blake Griffin's absence since Christmas Day of 2015, the Clippers have been on an impressive run of form.
Despite last night's loss to the Cleveland Cavaliers - who top the Eastern Conference - the California franchise has only lost 10 times without Griffin this year and they currently lie fourth in the West breathing down the Oklahoma City Thunder's neck.
The timing of the mascot's introduction might seem curious to many, but its effect is less debatable as the Clippers have failed to compile successive wins since it's unveiling.
The New Orleans Pelicans had to redesign their mascot, Pierre the Pelican, back in 2014 after fans branded the bird 'terrifying'.
After the franchise playfully announced the bird had suffered an injury in a pick-up game against other mascots, Pierre returned with a far more child-friendly face following emergency surgery.
Chuck the Condor might not be keeping children awake at night, but, Kanye clearly still feels the need to step in and intervene.
What kind of mascot will Yeezus come up with?