Conor McGregor's bizarre week continued yesterday when he confirmed his return to the UFC 200 card in a message on Twitter that acknowledged Dana White and the UFC's CEO Lorenzo Fertitta, only for White to flatly reject the claim later the same day.
And it looks like the UFC hierarchy weren't the only ones caught off guard by McGregor's inaccurate tweet - even the fighter's coach had no idea it was coming.
Speaking last night, McGregor's coach John Kavanagh admitted that he only found out what McGregor had done when he turned on his phone after returning from their training camp in Iceland.
SIGN UP NOW
Want to become a GMS writer? Sign up now and submit a 250 word test article: http://gms.to/haveyoursay4
Article continues below
"We left Iceland very early this morning and we ended up getting separated, going different ways," Kavanagh told The MMA Hour.
"I turned my phone on. I was with Gunni (Gunnar Nelson) and Paddy Holohan and thing's started going crazy, I saw this message. I didn't know about this and neither did his manager, so it was news to both of us when we saw it."
Article continues below
The fact McGregor went completely rogue with his claims the UFC 200 match with Nate Diaz was back on only adds to what is already a bizarre situation. If it had been some coordinated plan with his whole team, it would have at least made some of sense.
Kavanagh, in his column for The42.Ie over the weekend, even wrote about his disappointment that the fight wasn't happening, suggesting he really did have no idea that his fighter was about to send Twitter into meltdown for the second time in a week.
Speaking yesterday, the coach said he hadn't been in contact with McGregor to get "the exact news", but he did say he was more hopeful than not that the Featherweight champion would be taking part in the UFC 200 pay-per-view.
"I'm 51% optimistic and 49% pessimistic, if you want to know my feelings on it," he explained.
With almost three months to go until the pay-per-view in Las Vegas, there is plenty of time for the UFC and McGregor to reconcile their differences and find a solution.
As things stand, however, McGregor and Kavanagh's apparent optimism seems to be misplaced.
With the 27-year-old Irishman also having effectively misled his fans with two separate tweets this week, he is running the risk of alienating himself.
His coach and manager would be wise to keep a close eye on McGregor's social media activity moving forward if they don't want the situation to escalate even further.
Do YOU want to write for GiveMeSport? Get started today by signing-up and submitting an article HERE: http://gms.to/writeforgms